WellSourced

Brand profile

The place where a brand becomes a brand — not just a row of products. Header, story, products, and a single, unmissable path to “buy direct.”

Full composition#

OY
Family-ownedHimeji, Japan

Oyama Denim

Three-person workshop in Hyogo, Japan. Heavy selvedge denim, built to outlast its owners.

12 productsEst. 2011
Visit shop
Independently audited
Oyama Denim

XX-002 Selvedge Jeans

$298
Buy direct
Independently audited
Oyama Denim

Type III Denim Jacket

$348
Buy direct
Community-verified
Oyama Denim

Leather Patch Wallet

$68
Buy direct

Rules#

  • The header is the hero. Logo, name, ownership type, HQ, stats, one-line story, and a single clear CTA to visit the shop. Nothing else.
  • “Visit shop” is the only primary on the page. Filter chips and product CTAs are secondary actions inside a page where the primary goal is: leave WellSourced and go buy from the brand.
  • Ownership and HQ earn visible space. They're part of why the user is here. Don't hide them in a collapsed “details” section.
  • Product grid reuses the product card. No special brand-page variant — consistency wins.